平面设计GRAPHIC DESIGN
专业介绍
平面设计(Graphic Design),又称图形设计,定义泛指具有艺术性和专业性,以“视觉”作为沟通和表现的方式。透过多种方式来创造和结合符号、图片和文字,借此作出用来传达想法或讯息的视觉表现。平面设计师可能会利用字体排印、视觉艺术、版面(page layout)等方面的专业技巧,来达成创作计划的目的。平面设计通常可指制作(设计)时的过程,以及最后完成的作品。
常见的平面设计包括杂志、广告、产品包装和网页设计。举例来说,一个产品的包装可能包含商标或其他的图像、经过整理排列的文字,以及纯粹为了视觉设计考量的要素(例如几何形状、颜色)。构图是平面设计中最重要的要素之一,完整的构图能够让不同的视觉材料和谐共存。
网页设计 |
Web Design |
艺术史 |
Art History |
活版印刷 |
Typography |
电子成像 |
Electronic Imaging |
人物画 |
Figure Drawing |
平面设计 |
Graphic Design |
插图 |
Illustration |
电脑设计 |
Computers and Design |
绘画 |
Painting |
雕塑 |
Sculpture |
版画 |
Printmaking |
艺术作品 |
Artist Books |
色彩理论 |
Color Theory |
就业前景
从事平面设计的工作者被称之为平面设计师,近十年来这个职业的需求量从未停止增长过。
现如今,平面设计涉及的领域日益广泛,几乎所有的企业都需要平面设计人才,平面设计涵
盖的职业范畴也由过去的单一性,变成了如今的广泛性。
院校推荐
一、普瑞特艺术学院Pratt Institute
地址:纽约市曼哈顿区
平面设计专业网址:
https://www.pratt.edu/academics/school-of-design/undergraduate-school-of-design/ug-communications-design/
专业设置:Communications Design B.F.A.下面有Graphic Design
截止日期:
秋季入学提前批次录取截止日期-11月1日;
秋季入学常规录取截止日期-1月5日。
作品集要求
网址:https://www.pratt.edu/admissions/applying/applying-undergraduate/ug-application-requirements/freshman-and-transfer-portfolio-requirements/
艺术、设计、摄影和建筑专业申请人需要提交视觉作品集,写作、艺术史和批判视觉研究专业申请人需要提交写作作品集。电影专业申请人可以选择以下之一作品集选项。视觉作品集应包括12-20幅二位或三维的作品,应包含多种媒介和方法,可以是作业形式、自我创作或合作作品等。提交的作品不需要一定与所申请专业完全重合,但作品集中必须有至少三到五个观察作品。
Visual Portfolio: The visual portfolio should consist of 12-20 pieces of your best work. It should consist of a variety of media and approaches. It can include assignment-based projects, self-directed work or pieces of a collaborative nature. The portfolio does not need to be major-specific and can include any type of work including paintings, drawings, sculpture, ceramics, etc. In addition, students must submit three to five observational drawings. Examples of observational work include landscape, still-life, self-portrait, figure drawings, and interior spaces. Please do not include work that copies photographs, uses the grid system or directly replicates any other artist's work (including replicating anime drawings, cartoons, or video game character designs). Download the “Portfolio Advice” PDF at the bottom of this page under downloads for more information.
英语要求
托福(iBT):79;雅思:6.5 ;或者SAT阅读最低分要求高于450。
强烈建议学生参加Vericant面试:
APPLICANTS FROM CHINA: In order to provide an in-person interview opp·ortunity for all Chinese applicants interested in Pratt Institute and assess English language skills, we have partnered with Vericant. Vericant will conduct video interviews and short writing samples with our applicants in Mainland China. Vericant does not evaluate candidates but, instead, posts the interviews online for our admissions team to review. The Vericant interview will form part of your application package if you choose to be interviewed.
Although the Vericant interview is not required, we highly recommend it as it will give you an excellent opportunity to showcase your skills and professionalism to our admissions team.
To learn more about Vericant and to schedule an interview, please visit Vericant's Website.
文书要求Essay:
The essay question is included in the application. Describe when and how you became interested in art, design, writing, architecture, or the particular major to which you are applying. Describe how this interest has manifested itself in your daily life. The essay should be 250–500 words.
二、罗德岛设计学院(Rhode Island School of Design)
地址:罗德岛州普罗维登斯市
平面设计专业网址:http://www.risd.edu/academics/graphic-design/undergraduate/
截止日期:
入学申请于9月1日开始。
提前批截止日期:11月1日
正常申请截止日期:2月1日
语言要求:托福93分或雅思6.5
申请要求:
application form + fee :申请表+60美元申请费
official academic transcripts:高中成绩单(中文+英文)
test scores: SAT or ACT and TOEFL or IELTS :SAT/ACT和托福/雅思
portfolio of work12–20 examples :作品集12-20副
Drawings2 RISD-assigned samples:两份绘画样本
writing samples1 RISD-assigned piece :一篇写作样本
optional: letters of recommendation1–3 suggested:1-3封推荐信
作品集网址:http://www.risd.edu/Admissions/Apply/Freshmen/
作品集要求:
1.绘画作品2幅:使用40cm*50cm大小纸张,其中一幅作品必须使用石墨铅笔绘画自行车(自行车素描);另一幅作品可以使用石墨铅笔或水粉、水彩,但不能是油画和拼贴画;
2.12-20份作品:作品可以采用2D或3D技术,要能够反映你的艺术见解、兴趣、思维;作品可以采用任何的媒介形式,可以是素描,可以是班级项目的成果,也可以是个人主导的作品;
3.作品集可以选择Slideroom通过网络的方式递交(需要支付$10);
Portfolio Your portfolio should show a selection of 12–20 examples of your best recent artwork. We suggest that the work reflect the full range of your ideas, interests, experience and abilities in the arts to date. Work presented can be in any medium (including film or video), in finished or sketch form, and the result of an assigned project or a self-directed exploration. We strongly recommend that you include a few pages from your journal or sketchbook to indicate your process of research, thinking and investigation.
Portfolios must be submitted through SlideRoom, an online portfolio service (which requires an additional $10 fee).
Drawings Provide two drawing samples, each done on a sheet of white paper measuring 16"x 20" (40 cm x 50 cm).
We consider drawing to be as much about process as presentation and encourage you to consider your drawing submissions as exercises in experimental thinking and risk-taking more than as final presentations or examples of technical proficiency. We do not value any particular style of drawing more than another, so feel free to explore the full range of possible expression in your drawings. We are looking for work that reveals your distinct point of view. Using existing images from others as the direct source for your drawings, however, is not recommended.
drawing #1 | Create a drawing through a process of directly observing the forms, light, shapes and relationships of something in front of you. You can choose any subject you wish—for example, natural forms, landscapes or urban spaces, a group of objects (natural and/or manmade), someone you know, and on and on....
Remember that the subject matter is merely a vehicle for observing relationships that work together to build a compelling point of view and visual description.
This drawing must be done using either graphite pencil or charcoal.
drawing #2 | select one of the following options:
§ Create a drawing instrument or tool. Make a drawing with the instrument you have created. Send the original drawing to us and upload an image or a video of the instrument with your portfolio in SlideRoom.
§ Make a drawing of a bicycle
For Drawing #2, you may use graphite pencil or any dry (fixable) medium, a water-based medium (such as ink, watercolor or gouache) or a combination. Do not use any oil-based medium or collage. Remember that whatever medium(s) you choose, the surface must be stable and dry and you must be able to fold the paper (see below) in order to mail it to our office.
Fold your drawings in half and then in half again to a finished size of 8"x 10" (20cm x 25cm) and be sure to note your full name, date of birth and address on the back of each drawing. Drawings must be mailed to the Admissions Office in their original form, not submitted as reproductions.
三、纽约视觉艺术学院School of Visual Arts
平面设计专业网址:
http://www.sva.edu/undergraduate/design/
专业设置:Design program 下有Graphic Design
截止日期:
春季入学申请截止日期:10月1日;
秋季入学申请截止日期:5月1日
作品集(网上递交:slideroom.com)
只接受slides的作品集(该申请者不必接受面试,Computer Arts申请者也还是一定要交slides),在12-20张新近原创作品集内至少要有六张的描绘3D物品或景物的作品,此作品集应该反映出申请者的兴趣范围和能力,此外,在每张作品上应清楚的写上申请者姓名,以及准备一份作品叙述,包括尺寸、媒材、创作日期等内容,所有作品集将被SVA收藏。
申请材料
申请表;高中/大学成绩单(中英文版)成绩单上必须有毕业院校学籍等级管理办公室的公章或者签名;相关考试成绩;推荐信两封(由毕业院校的教师或教授提供,或曾任职的工作单位提供);个人陈述和简历;有艺术设计类相关基础;提交相应专业的作品集;财产证明等。
学术要求
高中毕业成绩2.5GPA以上,托福(iBT):79(61分以上考虑录取为ESL学生);雅思:6.5
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