【双语学习】这个双十一，你“剁手”了吗？

上个周末，一个特殊的日子来到，注定让每个人的周末都过的“不平凡”。许多人周一起不来床、上班险些迟到，还有很多人顶着黑眼圈嘴里说着“昨晚只睡了2个小时”。有如此大的魔力让全民为之疯狂，比过年还要更“过年”的节日——当然莫属让所有人都心甘情愿去消费的“双十一”了。今年“双十一”天猫又创下怎样的惊人记录，快来和小编一睹究竟吧。

11月11日零点刚刚一过，大屏幕上的数字就飞速增长。1分36秒，100亿；12分49秒，500亿；1小时3分59秒，1000亿；16小时31分12秒，2135亿！今年双十一，全民只用了半天的时间就突破2018年“双十一”全天总成交额！作为全球最大的购物节，“双十一”一直是海外媒体密切关注的对象，他们紧盯着这一天的战果，以此作为风向标，评估中国的经济形势和市场实力。

今年，“双十一”的数据再一次在外媒刷屏了：路透社非常直白的指出——双十一购物狂欢节当天，每1分零8秒就有10亿美元的商品在天猫上被卖掉。BBC报道称，有分析师看了第一个小时的数据就知道，今年突破去年的成绩不在话下。Futurum Research公司的技术分析师丹尼尔·纽曼则说：“根据第一个小时的情况来看，今年的成交额要是不过320亿美元（去年308亿美元）那才是怪事呢。”更有国外分析师大胆预测，中国“双十一”一天的销售额有可能让感恩节、黑色星期五、网络星期一加起来的数据都相形见绌。某家零售商数据跟踪服务机构预测，今年美国购物周将达到290亿美元的成交额，少于去年“双十一”的300亿美元成交额。

与此同时，双十一已经不仅仅是一个购物节，近两年来更变成了一个为消费者准备的“狂欢节”。今年的天猫晚会不仅有易烊千玺、李宇春、腾格尔、郎朗吉娜夫妇坐镇舞台，更有国际巨星泰勒·斯威夫特空降舞台，让天猫节瞬间变为专场演唱会。

虽然口口声声说着要“理智消费”，但在大力度折扣和美食、美衣的诱惑之下，自制力再强的人也难免“冲动”一把，双十一的你是否清空了购物车？你为这次狂欢节贡献了多少银子？快来和小编分享一下吧~

【原文来源】China Daily

【原文】

“It took only 63 minutes and 59 seconds for Alibaba's sales for its annual Singles’ Day shopping blitz to hit 100 billion yuan ($14.3 billion). The first billion yuan was spent in the first 68 seconds.”

The Reuters news agency points out that $1 billion worth of goods sold in 1 minute and 8 seconds. "Based upon that first hour. I would be really surprised to not see it come in above $32bn," said Daniel Newman, technology analyst at Futurum Research. "Based upon that first hour... I would be really surprised to not see it come in above $32bn," said Daniel Newman, technology analyst at Futurum Research.

China's one-day festival of consumption is likely to eclipse Thanksgiving, Black Friday and Cyber Monday — combined, according to Adobe Analytics. The retail data tracking service estimates that the long US holiday shopping weekend this year will generate total retail sales of $29 billion — that would be less than the $30 billion produced in 2018 by China's Singles Day.

Singles' Day has also evolved from a day of massive sales to one that merges both consumption and entertainment. "These (Chinese) e-commerce players have learned more about consumer demand for new and improved shopping experiences … such as excitement, gamification and entertainment (beyond) fulfilment of transaction needs," said Benson Ng, EY's Greater China digital advisory leader.